PROFESSIONAL ACHIEVEMENTS

• Virtuous Scarsdale App Business Plan
• Authored "Successful Selling despite the Firewall"
• Authored “TV Sales Management Playbook for New Millennium” written
  1994
• Conceived, sold and executed GM BEST Jobs! Program to General Motors, an
  initiative designed to attract, recruit and train qualified bilingual Hispanic
  Salespeople for their dealerships.
• Co-wrote and produced G.R.E.A.T. Jobs! Sales DVD - view video on right side

• Credited for bringing in an additional $10 million dollars of GM business to
  Univision
• Developed expertise on helping companies enhancing their Hispanic
  infrastructure to increase their share of the burgeoning and lucrative Hispanic market
• Managed and directed the new business team at the largest radio network in the country
• Built innovative strategic partnerships and developed creative, big picture,national marketing strategies with companies such as IDG, American Dietetic Association , Arthritis Foundation, Guideposts, and American Kennel Club among others
• Created an impressive library of audio produced spec spots
• Closed over $3 million dollars of new business for a National Radio Network
• Recruited to open the New York office for an Internet Start-up, headquartered in San Francisco
• Internet start-up focused on building an ASP engine and marketplace for the buyers and sellers of sponsorships. Our vision (6 years too early) was to be the “ebay” in the sponsorship world
• Opened the New York office for a niche sponsorship and event marketing company with over 40 employees in eight offices nationwide
• Secured six figure skating title sponsorships, accounting for over $3.3 million in revenue
• Created nationally recognized award winning sales tools for a fledgling professional sports league
• Developed the overall sales strategy and created league and media sponsorship platforms for a women's professional basketball league start-up
• Achieved $2 million of new revenue in sales of broadcast sports sponsorships for professional Sports teams on regional Sports Channels
• Opened $10 million satellite sales office for expanding strategic and niche targeted out of home media/marketing company
• Co-Authored Business plan and Co-produced radio show demo that attracted $50,000 of seed money and $1.2 million of investment capital
• Managed 15 offices with over 50 salespeople and managers, nationwide, and was responsible for $20 million in national revenue for an ABC/CBS affiliate television station in Tampa , Fl
• Won several ABC company wide sales contests including a trip to the 1984 LA Olympics.
• First salesperson in station history to ever secure new revenue ($200,000) for a pro-bono campaign produced by WTVD, an ABC O&O in Durham, NC.
• Winner of many sales contests at various companies early in career, including NBC O&O Television station in Cleveland, 1981
• Co- Authored “ ABC Spot Sales Shuffle ” audio tape produced in 1986